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To change your destination, you must shift your direction.


Hi! I’m Dr. Rachel Barbanel-Fried aka Dr. RBF

I’m a Clinical Psychologist and Certified Executive Coach based in New York.

I guide professionals toward authentic leadership by elevating performance so they can reach new levels of success in the workplace and beyond.

I work with couples looking for growth, change, and healing.

I offer inspirational workshops, off-sites and keynotes, connecting with audiences by bridging complex ideas, hard science and clear actions.

I utilize an evidence-based, dynamic, collaborative approach, and am known to be direct, down-to-earth, and non-judgmental. I also specialize in working with people from diverse backgrounds.

Ways I Can Help You

Psychotherapy for Couples

Strengthen your bond in the face of communication difficulties, major life transitions, infidelity, or other adversities.

Executive Leadership Coaching

Reach new levels of success on the path to mastery by digging deep to expand yourself and your business.

Read The Latest

“Is love a feeling, or an action?” a client recently asked me. Here’s my hot take: Love is a verb. When we talk about love,......

Ready to see where your potential can take you?